DM Means Digital Marketing: Understand the Confusion and Why It’s Important
In the fast-paced world of social media and business, acronyms can often lead to misunderstandings. One such acronym is DM.…
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An account planner is planning their company’s online advertising budget on a monthly basis. They choose Google Ads Performance Planner for help accomplishing this task. Which two advantages does Performance Planner offer? (Choose two.) Select All Correct Responses
Assistance identifying funds from other external budgets to allocate to marketing Integration with other budgeting software Billions of weekly Google searches powering forecasting Leverage of machine learning for forecasting
What are two best practices for creating ads? (Choose two.) Select All Correct Responses
Implement one ad per ad group per keyword for a maximum of 100 ads. Separate each ad into an individual ad group in order to streamline reporting. Optimize the campaign’s…
An Account Strategist regularly reviews their company’s optimization score in order to make sure that their Google Search campaign is as effective as possible. How is this optimization score calculated?
By comparing the company’s current sales to the company’s historic sales data By analyzing the popularity of the company’s ads on social media By comparing the company’s website to the…